Join Stand Out Society - Your 8-week product biz breakthrough to stand out in a crowded market and get more customers.
If you feel like you're pouring everything into your product based business but just not seeing the results you dream of, this is for you.
Here's the deal...Most creatives jump straight from making a product into trying to sell the product.
We don’t know how to differentiate our product in a sea of similar products out there. Customers don’t know why they should choose our products over the competition.
❌ Our target customer is unclear.
❌ Our product offering is unclear.
❌ Our brand message is unclear.
❌ Our marketing is unclear.
No amount of tactics, trainings, or products will ever create the business you’re dreaming of if you’re missing these core business foundations.
But here’s the hard truth, Product Boss.
The product businesses who struggle the most to find customers and make repeat sales are missing the Core Four - the essential foundations for building a stand out brand that gets more eyes on your products (even in a crowded market).
To stand out in your market, successful Product Bosses gotta know how to:
✅Nail Your Niche: To be successful, you need to find the sweet spot where your product meets your customer's needs - you need to know who your products are truly for and why they'll love them.
✅Nail Your Brand Messaging: You need to know how to create a brand that connects deeply with your customer. Know how to tell your brand story so people feel like they have to have what you’re selling.
✅Nail Your Offer and Pricing: Learn how to be known for products that make your brand stand out, instead of having too many options that can confuse people and drain your bank account. Plus learn about pricing psychology that attracts you ideal customers and gets them to buy again and again.
✅Nail Your Marketing: Find out how to cut through the noise with marketing that speaks directly to your people, and turn one-time buyers into loyal fans (no matter which social platform you’re posting on).
"I made $1,000 in one month by following the Stand Out Society Method. I implemented what you taught me and I wanted to give you an update. It went great! I sold out of a ton of stuff and my inventory isn't totally wiped out but I'm down to less than half of what I started with! The sky is the limit from here! Thank you so much!"
–Rachel, Falcone Farms
How to stand out in a crowded market and get more customers...
After this 8-week program you will know:
Who your actual target market is and exactly how to sell to them
What products to offer that actually sell and stop wasting money on those that don’t sell
How to make your products fly off the shelves, without discounting
Tried-and-true strategies to create a stand out brand that connects on a deeper level with your ideal customer
How to create clear messaging that gets you your best results yet
Where to spend your time, energy and money on marketing (Hint: it’s not ads)
Create a marketing plan that builds an audience, sells to your customers and works everywhere: social media, emails, and across all marketing channels
If you want to make standing out in a crowded market so much easier and nail these foundations then this course is for you.
1. Join the Program
2. Learn the 4-Part Stand Out Method
3. Grow Your Business
This is your exclusive invitation to be a founding member of
Your 8-week product biz breakthrough to stand out in a crowded market and get more customers.
What's included...
For the only time ever I will be teaching the course live for Founding Members.
8 WEEKS OF LIVE TRAININGS (Value: $9,997)
Every week, I’ll lead you through a group live training of the modules.
I’ll teach you the exact steps and questions to ask yourself to build solid foundations in your business.
When you join, you’ll get a calendar with the call schedule.
If you can't join live. don't worry about it! Replays will be available in your course portal.
LIFETIME ACCESS TO THE PROGRAM (Value: $2,497)
I’m giving you my best strategies, tips and templates, based on thousands of successful products I’ve launched and sold.
The 4 modules will give you a mini-MBA in the product business foundations:
Module 1: Nail Your Niche
To be successful, you need to find the sweet spot where your product meets your customer's needs - you need to know who your products are truly for and why they'll need them. Without product-market fit your biz is D.O.A.
Module 2: Nail Your Brand Messaging
Your business is more than the products you sell; you need to become a brand. A brand is the story you tell and the connection you forge with your audience. With the sheer volume of choices available in today’s market, creating a brand that resonates on a deeper level with consumers is not just beneficial; it's essential.
Module 3: Nail Your Offer and Your Pricing
Make your success inevitable by learning how to become known for products that make your brand stand out, instead of having too many options that can confuse people and drain your bank account. You'll learn the secrets to pricing psychology that match your product's worth and help your business grow, without just being the cheapest option out there. This way, you'll attract the customers who are right for your brand and sell more.
Module 4: Nail Your Marketing
Find out how to cut through the noise with marketing that speaks directly to your people, and turn one-time buyers into loyal fans (no matter which social platform you’re posting on). You need a marketing plan, and we will build it together.
Lifetime access to recorded videos, workbooks, checklists, done-for-you templates, trackers and spreadsheets are available inside your course portal.
Accessible content: video, private podcast feed, worksheets, transcripts, closed captioning
CO-WORKING AND Q&A SESSIONS (VALUE: $497)
Because this is the only time I’m delivering this content live, you get access to weekly group co-working and Q&A sessions.
These co-working sessions will give you the space to catch up, implement and take action -- GAME-CHANGER!
PRODUCT BOSS MINDSET SUPPORT (VALUE: $297)
Few programs for creatives address the sneaky mindset blocks that sabotage success. This commonly shows up in marketing, pricing and selling.
Each module addresses common fears and blocks so you can create a growth mindset (the real secret to success).
A HIGHLY ENGAGED COMMUNITY (VALUE: $997)
Find a network of creatives and biz owners who understand the ups and downs of starting a business. This private group will give you support and accountability.
It’s a community that’ll make you say “OMG, THESE ARE MY PEOPLE.”
PLUS THESE INCREDIBLE BONUSES (Value: 3,510):
PLUS FOR THOSE OF YOU JUST STARTING OUT
The Foundations to Starting Your Business (Value: $1,497)
(Founding Members save $500. Applied at checkout.)
Her biggest advice was, if you're not getting your ideal customer in the market then you need to go somewhere else. We took her advice and did the biggest day we had ever done, we sold out of everything we took. It was amazing to see such an immediate reward after making one tweak she taught. We're not having to stretch ourselves every weekend at small markets when it's not where the ideal customer is. We made a 360 shift in our business and looked at it in a completely new light, which has been amazing.
–Savannah Sockwell
You have enough risks in life, this shouldn't be one of them. Try it, attend the live calls, put in the work, and if you're not happy, just send us an email within the first 14-days of the program start date, and we'll refund you.
We will ask you attend at least 2 live calls and show us the work you have done via completed worksheets, photos or screenshots.
